Looking Back…and Looking Ahead
In January, a our team got together to plot the course ahead for Epic Change. While plans will change in light of unexpected opportunities and challenges the universe engineers, for now here’s what we’ll set out to accomplish in 2010:
- Finish project in Tanzania: Raise funds to support two final loan installments to Mama Lucy for construction of a boarding facility/orphanage and school cafeteria.
- Pay it Forward: Reinvest repaid loan funds in a new partner(s) to be selected in consultation with Mama Lucy.
- Get Ready to Grow: Establish clear brand identity and develop a scalable financial & technological infrastructure that will support the addition of new Epic partners & fellows.
- Innovate & Lead: Pioneer a new approach or program (e.g., TwitterKids, TweetsGiving) to meet other stated goals and continue to share ideas on the web and at visible live events.
- Pay the Bills: Raise annually renewable funds to support basic operating expenses.
- Get Students Involved: Build a base of support among university students and professors.
- Build the Board: Imaginatively expand the Epic Change board to support organizational growth.
Of course, we’re hopeful about the future because, with your support, we’ve come so far so fast. Just look what’s happened since we received our 501c3 status in September 2007 and made our first investment in Tanzania in December 2007, less than 2.5 years ago:
then |
now |
|||
| educated: | ~120 children december 2007 |
411 children february 2010 |
▲ 243% | |
| funded: | 1 acre land december 2007 |
1 acre land 7 classrooms 1 school bus 1 technology lab 1 library february 2010 |
▲ – | |
| invested: | $28,991 december 2007 |
$109,098 february 2010 |
▲ 276% | |
| repaid: | $491 december 2007 |
$15,798 february 2010 |
▲ 3,118% | |
| reached: | ~16,352 site vistors/yr* 144 Twitter Followers 12 blogs 276 Facebook Friends* 21 blog subscribers 535 email subscribers 4,194 YouTube views may 2008 |
97,827 site vistors/yr 13,951 Twitter Followers* 896+ blogs* 1175 Facebook Friends 1000 blog subscribers 1932 email subscribers 22,698 YouTube views* february 2010 |
▲ 498% ▲ 9,588% ▲ 7,367% ▲ 326% ▲ 4,662% ▲ 261% ▲ 441% |
|
| donated: | $30,159 112 donors december 2007 |
$113,229 1336 donors february 2010 |
▲ 275% ▲ 1,093% |
|
| excelled: | In 2008, the first year our partner school qualified to participate in Tanzania’s national exams, students scored #1, ahead of 117 others in the Arusha District. In 2009, the school ranked #2. | |||
| awarded: | In addition to individual donations, Epic Change has received grants and awards from the Case Foundation, Ideablob and the Dalis Foundation. | |||
| featured: | Epic Change has appeared in CNN.com, Forbes.com, the Huffington Post, Mashable, The Chronicle of Philanthropy, Ode Magazine and more. In 2009, Epic Change was profiled in the book Twitterville by Shel Israel and Mashable named Stacey Monk one of ten essential entrepreneurs to follow on Twitter. | |||
| influenced: | Epic Change has spoken to audiences at Carnegie Mellon University, the European Summit for Global Transformation, South by Southwest (SXSW), #140 Conference and more. | |||
| innovated: | Epic Change is best known for our cutting-edge work using social media to effect social change with projects like TweetsGiving and the TwitterKids of Tanzania. In 2009, Epic Change was highlighted in a 2009 report by the James Irvine Foundation on trends reshaping the social sector. | |||
PS: We’re just getting started…
*Notes:
- Metrics listed in the “Now” column are cumulative since the date of founding.
- Website Visitors: Counts per year in May 2008 were extrapolated from data recorded at that time about average hits per day.
- Facebook: Friend totals include redundancies and were calculated as the aggregate of Facebook Fans, Facebook Cause members, and Facebook Friends of Epic Change founder Stacey Monk.
- Twitter: Follower count includes redundancies and was calculated as the aggregate follower count of @EpicChange, @TweetsGiving and the personal accounts of staff members @StaceyMonk, @sanjspatel and @meshugavi.
- Blogs: This captures only the total number of blog posts recorded using Radian6 during TweetsGiving as tracking inbound blog links is cumbersome and inaccurate.
- YouTube Videos: View count includes views of our Gratitude video, which does not appear in the Epic Change account, but instead in the personal account of Epic Change founder Stacey Monk.
- Audits and Forms 990 are available for download at http://epicchange.org/about_us_financials.php. 2009 Reporting will be available in mid-2010, as required by IRS guidelines.
Posted: February 19th, 2010 under The Foundry.
Comments: 4

