A diary of an experiment in social entrepreneurship

How Do You Measure Gratitude?

This TweetsGiving wrap-up is a guest post by Avi Kaplan at MeshugAvi.com, my partner in creating TweetsGiving.

I have been amazed at the response of the twitter community to the TweetsGiving campaign. The firehose of gratitude shared through the #tweetsgiving tag during those 48 hours was overwhelming. Now that TweetsGiving 2008 is over (and we’ve met our goal!!) I wanted to share some data about our efforts. This year during TweetsGiving…

  • ~3,000 gratitude tweets were posted including the tweetsgiving tag (search.twitter.com only lets you go back 100 pages so that’s an estimate).

  • TweetsGiving was one of the top trending terms over the 48 hours of the campaign. The screenshot from twitscoop gives a sense of the campaign as it spread in real time. Note the rise in activity in the first and last hours as word initially got out and as urgency built to help us reach the goal by the deadline.

  • $11,021 were raised in 364 donations – so far!

  • The TweetsGiving site had 15,830 Total Pageviews from 7,563 Unique Visitors in 101 different countries .

  • TweetsGiving received over 100 press and blogger mentions (currently 107).

I had an amazing time putting together the TweetsGiving campaign with Stacey and the rest of our team. Thank you Stacey, Dave and Carrie, Matt, Vince, and Sarah. Thanks to Tori, Brian, and Mari for tweeting up a storm with us and feeling empowered to make this event their own. I can’t express my appreciation enough for everyone who tweeted thanks, donated, blogged, shared, or reflected with us to help make this Thanksgiving truly amazing.

Posted: December 2nd, 2008 under The Foundry.
Comments: 3

Comments

Comment from Lucy Kamptoni
Time: December 3, 2008, 11:54 am

Avi,
This is amazing! You and your team did fabulous job! No good words can express our sincere gratitude to you all. Your team and all who donated have done the work which will be remembered many years to come. 19 students are sure now, of having a classroom next year 2009 through your wonderful efforts; and many more, for years to come! Thank you so much!

Comment from Dave Kerpen
Time: December 4, 2008, 8:12 am

Thanks YOU, Avi and Stacey, for inviting us to be a part of Tweetsgiving. It was an honor and a privilege, and we look forwardto continuing to volunteer on behalf of Epic Change. You guys do really good work.

Pingback from What Are You Thankful For? | San Jose Metblogs
Time: November 16, 2009, 6:03 pm

[...] about Tweetsgiving and raised over $10,000 to build a classroom in Arusha, Tanzania in just over 48 hours. When I met Stacy Monk and Avi Kaplan at the NTEN Conference I couldn’t help but offer to [...]

Write a comment