A diary of an experiment in social entrepreneurship

Archive for March, 2008

A Story Well Told

This weekend, we took two welcome days off. Sometimes the idea-generating hamster wheel inside my brain needs a healthy dose of sunlight and fresh air. So, we got some on Saturday with the windows down en route to the local CinemaWorld, where we took in Stop-Loss. It was an incredible story that was, IMHO, poorly told. And, because my brain rarely leaves the world of Epic Change for very long, it reminded me of the the powerful stories with which we’ve been entrusted, and of my sincere hope that we find ways to share them that are worthy of their characters and content.

Stop-Loss
was one of those movies where I was constantly reminded that I was outside the story; it was an inauthentic experience. I felt removed, disconnected from the story and its characters. The story was sad, but I wasn’t sad. Dramatic scenes and music played, and I was unmoved. Normally I’m a total sucker, too, and am easily overcome with empathy, so this was bad. It’s a shame that such a compelling story was so poorly told. Over 650,000 men have been sent to war in Iraq & Afghanistan. Of those, 81,000 have been “stop-lossed”. Some have called it a “back door draft.” Regardless of your politics, and even if, unlike me, you’re not the daughter and sister of soldiers, it’s an important issue. The movie was too comfortable; it didn’t demand anything of the audience. It didn’t beg for that two-hour-long conversation over coffee that it should have. By not demanding action, it enabled apathy. It was easy. Entertaining, perhaps, but not inspiring.

When we got home, Sanjay sat down to bask in the glow of “his” Bruins taking on Xavier. UCLA was up by nearly 20, so he took a quick break to flip the channel to the WE (yes, “Women’s Entertainment”) network. The movie Monster was on. If you haven’t seen it, it’s masterful, perhaps one of the most disturbing movies you’ll ever see. You can’t sleep after you watch it. It requires something of its audience; it absolutely demands discussion, consideration, debate. You can’t leave the film feeling a sense of closure; it only opens the door for your own brain’s percolation. If you’ve seen the play Doubt or seen dance choreographed by Stephen Petronio, it’s the same. It’s the reason Plato wrote in dialogues; presumably he wanted readers to thoughtfully consider the moral issues he presented themselves rather than taking his word at face value. It’s far more difficult, but so much more fulfilling. It’s like having a lively conversation with an artist rather than listening passively to a lecture.

My question? What’s the difference between Stop-Loss & Monster? I wish it were as simple as a question of acting, but if you’ve seen Ryan Phillipe in Crash or Cruel Intentions, you know it’s just not that easy. (That said, Charlize Theron was a genius as serial killer Aileen Wuornos.)

In any case, as a storytelling organization, this seems an imperative distinction. Here’s what I’ve come up with so far:

  • Great stories are about their readers. Great storytellers don’t allow us to be idle bystanders. We see ourselves somewhere in the story. They make us think about ourselves perhaps even more than the characters. Even though I could never see myself as a serial killer, for instance, there was some part of me that I saw in Aileen. When she was couple skating to Journey’s “Don’t Stop Believing,” I was there.
  • Amalgamation forfeits authenticity. Even though Stop-Loss was likely based on a conglomeration of many real stories, its summarization felt contrived. People can identify with an individual, but not with an entire population. As Paul Slovic, a psychology professor at the University of Oregon pointed out in a 2007 article in The Chronicle of Philanthropy, “We cannot wrap our minds around two people as well as around one.”
  • The audience’s reaction shouldn’t be dictated. Many stories are told to elicit a very particular reaction like sadness, fear, guilt or happiness; they prescribe to the audience exactly what to feel. Like a Sally Struthers video carefully concocted to manufacture pity. Reality, though, is rarely summarized in a single predictable emotion; it is more nuanced. The best stories inspire a myriad of subtle responses that are influenced not only by the story but by our unique personal experiences.

I’d love to expand this list into a few more guiding principles as we continue telling stories about our partners in Tanzania, and other communities whose stories we’ll share as Epic Change moves forward. Any ideas for a storyteller’s “rules of engagement”?

PS: Bruins win by 19. Go UCLA! (That’s for Sanjay – though it might surprise most of you, I’m not a baller; I’d rather be a shot-caller. No, I do not have 20-inch blades on my Impala. For those of among you who are catching the reference to Lil’ Troy – rock on.)

Blogged!

Just a quick note to let you know that Epic Change has officially been “blogged!” Jason Dick, the blogger behind the fundraising site A Small Change interviewed yours truly and published a two-part series. If you’re interested, you can check out his posts here and here.
It’s truly amazing to connect in cyberspace. I originally met Jason through a question I submitted on LinkedIn. More recently, a writer contacted us after googling the phrase “make a difference” and finding Epic Change; she’s already interviewed us and several folks in Tanzania, and is currently writing an article to help us spread the word. Just last week, as a result of our participation in the Net2 competition, we also had the opportunity to connect with micro-philanthropy expert Peter Deitz from Social Actions, who’s expressed interest in our Story-Powered Activism idea. On VolunteerMatch, we’ve had offers of assistance from across the globe, from Dar Es Salaam to Guatemala to North Carolina.
While we didn’t win the IdeaBlob or Net2 competitions as we might have liked, every thread we’ve sent into cyberspace has yielded access to a vast new network of ideas and resources. We hope you, too, will continue to pass the word along via email and your social networks, like one of our favorite Epic Change social networkers, Laura Gordon.
You never know whose desktop we might land on next :)

Trip of a Lifetime

Many of you have asked about our next trip to Tanzania, which we’re planning for this summer provided that we can recruit several of you to come along. Having now been twice, I can assure you that it’s a truly life-changing experience, so I really hope you can join us. Besides, we have so much work to do! Here’s just a sampling of the types of activities volunteers can expect to participate in during their stay in Tanzania:

  • Classroom instruction
  • Technology Lab Setup & Technology Instruction
  • Construction & Building Improvements
  • Fundraising Performance Preparation & Ticket Sales
  • Negotiation with local merchants to sell Epic Change products
  • Photography, Art & Craft Instruction
  • Documentary Filmmaking
  • Music Recording
  • Personal Marketing of Epic Change products

This voluntourism trip is a rare opportunity to learn about an incredible culture while contributing to it. The estimates below include accommodations, airport transfers in Tanzania, $25,000 in emergency medical insurance, $500,000 in emergency medical transportation insurance and administrative fees.

Price per person 6 weeks 4 weeks 3 weeks 2 weeks
Double Hotel Room (Budget) $1,165 $975 $975 $975
1-Bedroom Apartment (2 people) $1,275 $1,050 $1,050 $1,050
2-Bedroom Apartment (4 people) $1,350 $1,100 $1,100 $1,100
Single Hotel Room (Budget) $1,500 $1,200 $1,200 $1,200
Double Hotel Room (Luxury) $2,750 $2,000 $1,650 $1,300
Single Hotel Room (Luxury) $4,040 $2,840 $2,280 $1,720

Budget accommodations will be provided at the Arusha Resort Center, where we stayed during our last visit and will be staying again. They offer showers that are usually warm, electricity that usually works and a location near town center that’s hard to beat. Luxury accommodations are offered not far away at the Impala Hotel, which may not be luxurious according to first-world standards, but are very nice, comfortable and set in a large, very safe atmosphere that offers some of the best dining in Tanzania. Additionally, there’s a gift shop and an internet cafe – albeit expensive – that’s open late inside the hotel.

In addition to learning about Tanzania through your participation in at least 25 hours of volunteer service per week, we also would love for you to explore this amazing country further by participating in one or more optional excursion where you can learn more about the Masai people, go on a wildlife safari in the Serengeti or even climb the highest mountain on the continent of Africa. Optional excursions include:

Excursion Price Date(s)
Maasai Cultural Safari $150 6/28
1-Day Tarangire Safari (Budget) $115 7/26
3-Day Serengeti & Ngorongoro Camping Safari (Budget) $785 7/4 – 7/6
4-Day Safari (Luxury) $3,250 7/3 – 7/6
7-Day Kilimanjaro Summit $1,750 7/13 – 7/19

The very authentic Maasai cultural safari is offered by Kitumusote, budget safaris & the Kiliminjaro climb are offered by a local company called Maasai Wanderings, and the luxury safari will be planned through iExplore.com. We have personally worked with each of these operators and assure that these experiences are not to be missed, although they may challenge your comfort zones.

Participants are responsible for booking their own flights into Kilimanjaro (JRO) airport. For those who are able to depart on June 20th, we are recommending a fairly direct flight from JFK to JRO on KLM that offers the least expensive airfare we’ve found of $2091 round trip, returning on August 3rd. Do not book your flight until your trip has been confirmed. If we book together, we may be able to arrange a group discount.

A few final notes:

  • Participants are responsible for all airfare, passport & visa fees, required immunizations, anti-malarial medication, trip interruption/cancellation insurance, as well as food & spending money in Tanzania.
  • Shared accommodation rates are dependent upon our ability to identify roommates.
  • All costs are estimates until time of final payment & booking.
  • Minimum stay is two weeks.
  • Budget Hotel Rooms & Apartments require minimum 1-month payment.
  • Optional excursions are subject to minimum participation.
  • An end-of-term school fundraising performance is expected to occur on 7/31 or 8/1.
  • Participants assume all risks and liability associated with travel, and will be expected to abide by rules and regulations published by Epic Change.
  • Be flexible. While you may specify your preference of volunteer activities, your assistance may be required on many tasks, including but not limited to the list above.
  • Each participant will be required to contribute at least 1 blog entry per week throughout his/her stay in Tanzania.
  • A non-refundable deposit of $250 is due by 5/15/08.
  • 50% of payment is due by 5/29/08, and 100% is due by 6/12/08. Payments are non-refundable.

If you’d like to participate, please contact Sanjay at sanjay@epicchange.org or at 415.748.2152 as soon as possible for an application. To confirm your trip, an application and a $250 non-refundable deposit is required by 5/15/08.

We hope you’re as excited as we are. Mama Lucy and 170 smiling children just can’t wait to see you!